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How to Repurpose Content for Email Marketing Campaigns Email marketing campaignshave always been one of the most effective ways of marketing. How can one re-purpose their existing content to use effectively in emails? Ever since Bill Gates wrote his 1996 essay, ‘Content is king’, it is a phrase that’s often emphasized. If you do any sort of marketing, then it revolves around the content you produce. And, in many cases, good content is specifically tailored and aimed at your target demographics. What we produce as content also says m... more