team quickly pivoted from marvelflex's blog

 Their biggest fundraiser and signature event The Winter Park Paint Out, was when they announced that they would be closing. The museum team quickly pivoted and restructured

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 They have made their festival plein air accessible online as an exhibition and sale.

 They were shocked to discover that the fundraiser was being distributed outside of their locality. They didn't limit their appeal to only those who could.

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 The event was open to all. Artists could exhibit additional works. They weren't restricted by the physical limits of the gallery walls.

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 Enhance visibility by establishing an online presence

 COVID taught COVID that online platforms are able to reach far beyond the local community. At Artwork Archive we saw many art institutions

 Create online exhibits and then share your collection with the local community.

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 The instigations led to the creation of Public Profiles that were hosted on the Artwork Archive's Discovery portal, and then sent to private Rooms and engaged VIP contact.

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By marvelflex
Added Dec 7 '21




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